FMG partners with every client to develop a capital campaign strategy that meets their needs and budget. This can range from us being on a small retainer to provide advice to full-service campaign management. In some cases it involves us coordinating the relationship with another firm who provides the service.
The Campaign centers on the “romance,” “recruit,” and “request” of fundraising. A typical Campaign will last 12 to 18 months and may be started immediately following a Feasibility Study. If there are issues that need to be addressed such as the undergraduate chapter, board leadership, and/or alumni/ae/parent cultivation, the Campaign can commence when the chapter is ready.
We are primarily consultants and managers; it is our job to ensure that the campaign is completed successfully. Our goal is for every prospect to be solicited by the person who is able to get the best result. For most major gift prospects, an FMG partner will be part of the team. For the majority of prospects, however, one or more chapter alumni/ae from the same era will solicit the gift.
Our fees range from a small monthly retainer to as much as $5,000 per month depending on the services provided. Our goal is to keep our fees & expenses under 10%, if not closer to 5%.
To learn more about how FMG can start or improve an annual fund and planned giving program for your chapter, please contact us.